How to Build Backlinks Without Paying a Link Building Service

Building Backlinks to Improve Search Engine Ranking

With online business, like in any other business, building linkages is key to success. The more links of value you have pointing to your website the higher your website ranking would be, and, in turn, the more traffic to your business. Traffic is the crust of the web business. so the more traffic the more products you can sell or the more people you can influence depending on the type of website you are promoting.

Be Controversial

Controversy sales. You will draw attention to those who are vehemently opposed to what you are saying, and you will draw attraction to those who agree with what you are saying. Either way, a buzz will occur around you and people will make reference to your site which, in turn, will bring easy backlinks. A good example of this are the liberal and conservative bloggers who some love and others love to hate.

Participate in the community. Help Others

Scripture says give and in like manner it will be given to you. shaken down and in good measure. Every time you participate in a online community, weather it is giving answers or solutions to biting questions or joining a forum or social media group – by giving insightful answers to questions or by providing good information to your community you improve your standing as being an authority. Since people love to follow authority you can get lots of organic links from this strategy. Success depends on the number of people you serve.

Dig Deeper. Do original research

People are always looking for information to illustrates who to do things easier. If you can provide information that is unique, beyond the ordinary dabble – just a notch away from the rest, then you have the opportunity of arresting your veiwers attention. People like to tell others about great, helpful information and would gladly refer your site or recommend tips and advise that you were so kind enough to provide. Every reference is a potential link.

Establish Yourself as an Authority of How To’s

Some how the articles with titles such as “top 10 ways” or “top 10 reasons” seems to do well. Psychologically it attracts the reader. Also, articles that teaches how to do something attracts much attention as many people are looking for ways to do things easier. The folks at ehow.com and howtodothings.com have created a business model around this concept.

Offer something free

The more you give the more you get. Offer a free ebook or a free iphone will certainly get a buzz going around your site. Internet surfers will inform their friends about it and in the process create links and references to your site. Get some free articles on ezinearticles.com, package them into an ebook and offer it to your viewers. Contest are also great in creating links. Visitors to your site with a competitive spirit can really get a buzz going.

Set up an Email or RSS Subscription Option

Marketing is all about repetition. By sending fresh, valuable content to your subscribers this will strengthen your brand awareness. The more aware people are of your brand the more likely they are to link to your site. Also, people like sharing great content, so email subscribers are likely to forward your articles to others within their network. They may digg it, post it on facebook, tweet it or reference it on their social media site of choice

Create an Affiliate Program for your products

If you have a product create an affiliate program will not only increase your backlinks but will increase your referral traffic as well. Many people are online to make money and there are a tonne of material online advising others on how to make money with affiliate marketing. Many of these articles have direct links to affiliate program pages. Many website within your niche do reviews and blog post on your affiliate program

Create a Network of Related Businesses

Communicate with a group of businesses within you niche and ask them to link to you. You should also reciprocate. For instance, if you are a realtor it is very likely that you would have a relationship with a mortgage broker. Ask the mortgage broker to place a link on his / her site to yours

Offer Free Seminars and Workshops in Your Community

Offer free conference and seminars to people interested in your line of business. Offer incredible information that would be of use to the attendees. Then refer then to a page on your website that they can either download of view the entire presentation

Write Articles and Guest Post

Writing articles with great content and submitting them to article directories to be published is another great way to get links to your website. Each article should have at least 2 links to your site embedded in the content or author area. The better the article the more it will be published by blogs, and niche websites. Every time your article is published two more additional links will be pointing to your site. Writing guest post on authority blogs does not only establish you as an authority but create backlinks to your site every time a guest post is published. Give it a try. There are a host of blogs accepting fresh, authoritative content.

These are simple techniques without spamming to increase your site links and increase your pagerank and traffic without violating Google’s webmaster guidelines.

If I left out other natural methods to increase backlinks drop me a line below